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The Philip Morris name has long been associated with high quality tobacco products and globally recognized cigarette brands. Today the name is proudly carried by the leading cigarette manufacturer in the United States, Philip Morris USA, and by Philip Morris International, the world’s leading international cigarette business with products sold in 160 countries worldwide. Marlboro cigarettes posses rich and addictive flavor which makes them so popular among smokers

Marlboro is famous for its billboard advertisements of the Marlboro Man. It is currently the best selling cigarette brand in the world. Philip Morris created a New York subsidiary in 1902 to sell several of its cigarette brands, including Marlboro. By 1924 they were advertising Marlboro as a woman's cigarette based on the slogan "Mild As May". The brand was sold in this capacity until World War II when the brand faltered and was temporarily removed from the market. However, the 1950s saw an impressive comeback of Marlboro cigarettes when a new cowboy image was introduced in promotion and the sales skyrocketed by 5000%. The brand is named after Great Marlborough Street, the location of its original London factory.